A SPARKLING new gem is taking centre stage in Kelana Jaya, Selangor, with the launch of Sapphire Paradigm by WCT Land Sdn Bhd.
Guests to the by-invite-only event were given the opportunity to be one of the first to have an exclusive look at the condominium units.
“Today, we are celebrating the arrival of Sapphire Paradigm, a new address that will further enhance the value of Paradigm Integrated Commercial Development and Kelana Jaya in general,” said WCT sales and marketing director Kim Neoh at the launch.
“Sapphire Paradigm is perfect for the new generation of homebuyers and investors who can appreciate the new living concept which offers unparalleled convenience of play, recreation and work at their doorstep.
“Its build-then-sell (BTS) concept allays concerns over non-completion or delays, and appeals to those who are looking for completed properties.”
WCT executive director Liang Kai Chong said: “We want to spur development and enhance the value of the whole area.”
Liang pointed out that Sapphire Paradigm complements Paradigm Mall Petaling Jaya and the newly built New World Petaling Jaya Hotel.
The exclusive event featured entertainment by DJ Patricia Knudsen as well as actress and singer-songwriter Chelsia Ng.
Guests were given a tour of the ultra-modern condo, which is close to Paradigm Mall, New World Hotel, The Ascent corporate tower, Kelana Jaya Medical Centre, Giant Kelana Jaya Mall, Kelana Jaya Recreation Park, Subang Golf Club, and many others.
Sapphire Paradigm features four layouts and sizes ranging from 1,001sq ft (93sq m) to 1,722sq ft (160sq m).
Each floor has 10 units, served by four lifts with a separate service elevator, a value-added convenience for residents.
Each unit is furnished with kitchen cabinets, hood and hob, water heater for all bathrooms, air-conditioners and four-tier access control, providing high security for residents and visitors.
Units are priced from RM950,000 or RM950 per square foot onwards.
Residents also have exclusive access to the rooftop Skydeck and will be able to enjoy a swim in the 30m
infinity pool, a good workout in the glass-walled floating gymnasium or entertain friends at the BBQ area overlooking the skylines of Kuala Lumpur and Petaling Jaya.
Children can enjoy the interactive playground, while adults can frequent the reading lounges, game rooms, social function rooms, badminton court and squash court, all part of the facilities at Sapphire Paradigm.
The development has good transport connectivity, with easy access to major highways, including Damansara-Puchong Highway, Sprint, North Klang Valley Expressway and Jalan Subang.
The LRT stations of Kelana Jaya, Lembah Subang, Ara Damansara and Glenmarie are within a 1.5km radius.
The free shuttle service to the Kelana Jaya station and airport shuttle services at Paradigm Mall to KLIA/KLIA2 also provide greater convenience to residents.
Built as a single residential tower, Sapphire Paradigm has 29 storeys and 229 units with an estimated gross development value of RM300mil.
Purchasers can move in immediately and show units can be viewed from 10am to 6pm.
WCT Land is the property development as well as management and investment division of WCT Holdings Bhd.